HIKKY ( Headquarters: Shibuya-ku, Tokyo; CEO: Yasushi Funakoshi) will hold one of the world's largest metaverse events, having earned three Guinness World Records™ from December 2 (Sat.) to 17 (Sun.), 2023. As the second round of exhibitors for "Virtual Market 2023 Winter," the 11th annual event, we are pleased to announce details of the booths and exhibits of each company.
In addition to the first release of exhibitors announced recently (https://virtual-market.prowly.com/270794-the-11th-edition-of-virtual-market-2023-winter-the-worlds-largest-metaverse-event-with-three-guinness-world-records-will-be-held-over-16-days-from-december-2-sat-to-17-sun?preview=true), we have added many companies well-known to Virtual Market and many more exhibiting for the first time, including the Vket Real Event on December 16-17, bringing the total number of exhibitors and cooperating companies/IPs to a record number of over 85. As the theme of this year's event, "Connect," suggests, the event will be even more exciting by connecting the metaverse and the real world.
Introduction of Exhibiting Companies, Organizations and Municipalities
・Japan Racing Association (JRA)
Japan Central Racetrack Association exhibits at Virtual Market for the second time! A gate that transitions to the Christmas-specific Virtual Nakayama Racecourse will be set up at Parareal Shibuya and Harajuku. The Virtual Nakayama Racecourse will also feature a new element that allows visitors to purchase racehorse items by collecting coins! In addition, for a week from December 9 to 15, Parareal Shibuya and Harajuku will be jacked up with advertisements for the entire town.
On December 17, the Vket Real Event will be held at the virtual Nakayama Racecourse in the Web Metaverse, which can also be accessed from smartphones, with popular voice actors and comedians invited as guests. on December 17, the Vket Real Event will be held on the real stage at Shibuya Sakura Stage and broadcast from the Web Metaverse venue.
The participation method for the stage event will be announced on the official Vket Real in Shibuhara X (https://twitter.com/VketReal ).
・Belc
Belc, a food supermarket chain that operates mainly in Saitama, will be exhibiting at the Virtual Market for the fourth time in total! A new attraction, "Super Belc cart Infinity" will open in Belc Land, Belc's original metaverse space, in conjunction with this year's Vket. Visitors can enjoy the shopping cart racing which they have been familiar with at Belc, which they are never allowed to do in real life, on a rainbow-lit circuit floating in mid-air. This Belc Land can be accessed from the portal installed in Parareal London.
In addition, a booth will be exhibited at Vket Real in Shibuhara! You may actually be able to ride in a shopping cart not only in metaverse but also in the real world...? We will provide you with contents that will allow you to fully enjoy the world of Berc, both in metaverse and in real life.
・Universal Entertainment Corporation
Universal Entertainment Corporation will be exhibiting at Virtual Market for the third time in a row! This time, a booth featuring Sunpu Castle in the motif of the world of the "Basilisk: Koga Ninpocho" series will be set up in Paraleal London, where visitors can play a petit game of "Sumasuro Basilisk: Koga Ninpocho Kizuna 2 Tenzen BLACK EDITION" with a unique presentation in metaverse.
Furthermore, during the Vket period, a petit game will be set up at the entrance of the "Web Browser Venue," which can be easily accessed from any device, including smartphones! We hope you will enjoy the Web Browser venue as well.
・Sammy Corporation
Sammy Corporation exhibits at Virtual Market for the second consecutive time! Sammy's world-view-filled booth will be set up at Parareal Shibuya and Harajuku, where you can enjoy a giant pachinko x pachislot game that can only be experienced here. You will receive a prize for each winning reel pattern, and the more you win, the more gorgeous prizes you will get. Please try as many games as you can!
・J. Front Retailing K.K. / Daimaru Matsuzakaya Department Store Co.
J.FRONT RETAILING, together with its group company Daimaru Matsuzakaya Department Store Co., Ltd. will be exhibiting at "Virtual Market 2023 Winter", showcasing five Daimaru-Matsuzakaya original 3D avatars unveiled in October 2023. Through this initiative, Daimaru Matsuzakaya aims to support creators and provide attractive experiences that enable consumers to enjoy a rich and colorful metaverse life. The five original avatars were elaborately and meticulously created to look beautiful in the Metaverse. They will be on sale at Vket Store (https://store.vket.com/ja/shops/2936 ). Visitors to the exhibition booth will be able to try on the avatars on the spot. In addition, a campaign will be held in which visitors will receive an original standby image as a present for answering a survey.
・Toyota City, Aichi Prefecture
Toyota City, Aichi Prefecture, will exhibit at Virtual Market for the first time! Toyota City, which is known as a "manufacturing town," will have a booth to introduce its advanced initiatives and developments. Visitors to the booth will be able to experience Toyota City's "manufacturing mirai" in the Metaverse, including a test ride in a "flying car" using "Dream On" and "AHoDRI" registered with SENTAN, the city's base, and a "drone making experience".
・AURORA Co., Ltd.
Long-established umbrella manufacturer Aurora will be exhibiting at Virtual Market for the second consecutive time! At the booth to be exhibited at Parareal Shibuya and Harajuku, visitors can experience the "Aurora Digital Ordering System," which allows you to create your own original umbrella with a design that has been completely redesigned since the last time. The company will also exhibit at Vket Real in Shibuhara! At the real booth to be deployed at Wharf Harajuku, visitors can use garment printers (printers that can apply ink directly to clothing) and embroidery machines to create T-shirts, handkerchiefs, and sweatshirts with original designs, including the Vket logo, on the spot.
・Tokyo Metro Co.
Tokyo Metro exhibits at Virtual Market for the first time! The company will exhibit virtual train content at Parareal Shibuya and Harajuku, reproducing a Tokyo Metro Ginza Line 1000 Series train. You can even board this virtual train and enjoy a virtual ride as if you were actually on the Ginza Line. The exterior of the train has also been precisely reproduced, so please use it as a photo spot for virtual photography. Tokyo Metro is working to train and produce 3DCG human resources in-house, and this virtual train was created by a Tokyo Metro employee. In addition to the use of Tokyo Metro in the real world, we are taking on the challenge of creating new demand and value in response to diversifying lifestyles by offering new experiences and ways to enjoy the virtual world.
・Yamaha Motor Co., Ltd.
Yamaha Motor will be exhibiting for the fourth time! The mobile vehicle dedicated to the Metaverse Space, which can only be enjoyed here, will be deployed at Parareal Okinawa and Parareal Shibuya/Harajuku.
At Parareal Okinawa, the YVM-P01 (formerly known as the VR Personal Vehicle), a one-person vehicle dedicated to the metaverse space that was very popular last time, will appear in a collaboration with Ui Nema, a local Okinawan virtual celebrity! Visitors can enjoy Ui Nema's original coloring and voice guidance. In addition, the character "Nyaken," which was created from a single illustration of the MWT-9 (a front two-wheeled large motorcycle that was the predecessor to the NIKEN) that somehow turned into a cat, will also be available as a mobile unit. Voice guidance will be provided by Shizuoka Hamamatsu's local VTuber "Chozuki Otoha".
・Japan Sanipak
Sanipak Japan, a manufacturer of plastic bags and garbage bags, is exhibiting at Virtual Market for the first time! At Parareal Shibuya and Harajuku, a booth unique to Metaverse will be set up where visitors can play on a cloud trampoline inside a garbage bag. In addition, a cute photo spot will be set up in the booth where visitors can take commemorative photos with "Cinnamoroll," a character from Sanrio Co! A social networking campaign will also be held, where you can win Sanipak x Cinnamoroll goods by drawing lots.
・Namco Bandai Music Live Inc.
Continuing from the previous event, Namco Bandai Music Live will be exhibiting at the event! Booths featuring the worlds of "The Melancholy of Haruhi Suzumiya" and "Mobile Suit Gundam SEED FREEDOM," which will be released on January 26, 2024, will be located in Parareal Okinawa and Parareal Shibuya and Harajuku.
At the "The Melancholy of Haruhi Suzumiya" stage, visitors can experience dancing against the backdrop of the highly popular "Hare Hare Yukai" music video in a booth with classroom specifications that have been updated from the previous show. This time, "Myu-Shacho", the representative of the "MEWLIVE" operation, to which the company's VTubers belong, will join the dance together.
At the booth of "Mobile Suit Gundam SEED FREEDOM," visitors can take pictures with life-size panels of the main characters "Kira Yamato" and "Lax Klein," and the new mobile suits "Rising Freedom Gundam" and "Immortal Justice Gundam" will be on display. The new mobile suits "Rising Freedom Gundam" and "Immortal Justice Gundam" are also on display.
In addition, a PR area for the new game "Witch and Lilies," scheduled for release in early 2024, will also be set up. Visitors who answer a survey will receive an original smartphone wallpaper.
・Tokyo MARUI
Tokyo Marui will be exhibiting for the seventh time in a row! While strolling around the Parareal Okinawa venue, visitors can find "scratch panels" with Tokyo Marui's logo on them, and if you scratch the four scratch panels with an airsoft gun and answer the quiz at the end correctly, you can participate in a campaign to win a wonderful present.
Also on the scratch panels are spots collaborated with "Scavengers Another Sky" and military VTuber "Aya Mayoi". Please enjoy taking commemorative photos at the collaboration spots.
・SO.ON project LaV Tokyo School of Music & Dance High School Course
At the LaV exhibition booth of Tokyo School of Music & Dance College in Parareal Shibuya and Harajuku, a 3D model of SO.ON project LaV's new member, Fuka Hazuki, will be unveiled for the first time! In addition, official LaV accessories including new products will be exhibited and sold. The popular performance and meet & greet will be held on 12/2, 12/3, 12/9, 12/10, 12/16, and 12/17 from 6:00pm to 7:00pm JST each day. We look forward to seeing you there!
・Daimaru Matsuzakaya Department Store
Daimaru Matsuzakaya Department Store, a familiar presence at Vket, will be exhibiting again this year! The booths will be set up in three corporate exhibition halls, each with a kotatsu (a table with a warm table that can accommodate up to 10 people), where visitors can relax and enjoy the warmth of the kotatsu. In the booths, 3D models of foods perfect for year-end gifts, Christmas, and New Year's will be displayed on the kotatsu, and if you bring a food item to the avatar of "Almost Almost Gift's Mr. Tanaka" in the kotatsu, he will tell you what he thinks of the food item, such as its taste! You can also purchase the products you like.
・tenso
tenso, a member of the BEENOS Group, a leading cross-border EC company, will exhibit at Virtual Market for the first time! A booth will be set up in Parareal London where visitors can fly airplanes with the logo of the company's overseas purchase support service "Buyee (https://buyee.jp/)". Rare colored airplanes will fly out once every few times, so please try to fly them as often as you can!
In addition, a social networking campaign will be held to win a "Nintendo Switch." Please participate in the campaign by following the official X and reposting, as your chances of winning increase every time you fulfill the conditions.
・General Incorporated Association VRM Consortium
The VRM Consortium, a general incorporated association that aims to develop and promote VRM, a file format for 3D avatars, is sponsoring the Avatar Award 2023, an award that recognizes outstanding 3D avatar works from a wide range of the general public. The 12 avatars nominated for the final selection will be exhibited at a special venue in the Web Browser Hall. There will also be a new "User Award" to be determined by votes by visitors. We look forward to seeing you at the exhibition during Virtual Market.
Special Cooperation
・Special Cooperation
Popular character "Kanahei's Little Animals" will appear in Virtual Market! At Parareal Shibuya and Harajuku, there will be a photo spot where you can take commemorative photos with two 3D models, Pisuke and Usagi. There are three poses to choose from, so be sure to take a cute picture with them! In addition, there will be Pisuke and Usagi hats that can be used inside the venue, and mini characters that can be placed on top of their heads. Please enjoy taking selfies while wearing these cute little Kanahei animal items!
In addition, you can enjoy "Kanahei's Little Animals: Pisuke & Usagi's Loose Room" on My Vket, a metaverse service provided by HIKKY, which can be easily accessed from your smartphone.
We are looking forward to seeing you at the 11th Virtual Market 2023Winter, starting December 2.
List of exhibitors, cooperating companies, IPs, and artists
※In no particular order, companies announced as of November 24th are listed.
Sharp Corporation / Disney Plus "Wonder Hutch -The Island of Flying Dragons-" / Roth Corporation / Japan Racing Association (JRA) / JVC KENWOOD Corporation / Pilot Corporation / BELK Corporation / BEAMS Corporation / Suntory Limited / Sony Corporation / Co. Universal Entertainment Corporation / Sammy Corporation / Robot Consulting Corporation / Club Cosmetics Corporation / Takashimaya Company, Limited / J. Front Retailing Corporation / Toyota City, Aichi Prefecture / Yaizu City, Shizuoka Prefecture / Aurora Corporation / Yamaha Motor Corporation / Japan Sanipak Co. Ltd. / NAMCO BANDAI Music Live Inc. / Tokyo Marui Inc. / SO.ON project LaV Tokyo School of Music & Dance High School Course / Daimaru Matsuzakaya Department Store / UUUM Corporation / Tokyo Metro Corporation / Seven & i Holdings Co. Nippon Broadcasting System, Inc. "Radio Charity Musicthon" / tenso, Inc. / Ohga Pharmacy / St. KUNGMA II / Shibuya Tax Office / Seibu Shinkin Bank / ZENRIN Corporation / YoDayo AI / Syr Corp / Kuriclo, LLC / Arc System Works Co. diVRse Corporation / TOPPAN Corporation / Kana Pro Market / Information-technology Promotion Agency, Japan / Kaede Lab / VRM Consortium / Asahi Soft Drinks Corporation / Earth Chemical Co / KOIKEYA Co / YAMAHA Corporation / Audio-Technica Corporation / Logitech G / Logicool G GENJIN SENSHI / Bauhutte / Xreal (Nreal) / TCL RayNeo / GALAKURO GAMING / HICAT / Okinawa World Culture Kingdom, Gyokusendo / Naha City International Street Shopping Street / Shuri Castle Park / PocketRD Corporation / Nago Pine Garden Corporation / OffKai Expo / BitSummit / Nevermet© / Mythic Talent / EG Corporation / Ironworks, Ltd. / FBC Corporation / Cybermedia TV Corporation / Hub Corporation / Lad's Garage Shibuya / Section8 Corporation / Office Mitsuki / Inc. Belle Epoque College of Beauty and Fashion / 6%DOKIDOKI / Appracticed Hand / Zim Corporation / #Urahara Project / Harajuku Jingumae Shopping Association
Special Cooperation
Tokai Railway Company / Kyushu Railway Company / Tokyu Land Corporation / NTT East Japan Corporation
Virtual Market 2023 Winter Overview
Name: Virtual Market 2023 Winter
Organizer: VR Corporation HIKKY
Dates: Metaverse venue→December 2 (Sat) to 17 (Sun), 2023 (16 days in total) Real Venue→December 16 (Sat) and 17 (Sun), 2023 (2 days in total)
Theme: Connect
Corporate Exhibition Venues: Parareal Shibuya and Harajuku / Parareal London / Parareal Okinawa
Real venues: Himmelbrau Harajuku, Wharf Harajuku, UNKNOWNHARAJUKU, SHIBUYA109 Shibuya storefront event space, Shibuya Sakura Stage, and other facilities and stores in Shibuya and Harajuku will also host collaborative content
Official SNS:
Instagram→https://www.instagram.com/vket_official/
Official website: https://event.vket.com/
Official website of the real event: https://event.vket.com/2023Winter/real/
How to visit: https://event.vket.com/access
You can visit the special world in VRChat from VR devices and gaming PCs.
Some browser-based venues will be available for visitors to enter by simply clicking on the URL from a smartphone or other device.
Some of the venues can also be accessed from Meta Quest itself.
