A real metaverse event involving the entire town of Akihabara! Details of the contents of "Virtual Market 2023 Real in Akiba" to be held on July 29 and 30!
Numerous contents including a metaverse experience linked with the sense of sight and smell using the latest technology and AI characters utilizing ChatGPT!
HIKKY ( Headquarters: Shibuya-ku, Tokyo; CEO: Yasushi Funakoshi) will hold a real event "Virtual Market 2023 Real in Akiba" at Bellesalle Akihabara on July 29 (Sat) and 30 (Sun), 2023 as the first attempt of the world's largest VR event "Virtual Market" which has acquired the Guinness World Record™. The "Virtual Market 2023 Real in Akiba" will be held at Bellesalle Akihabara on July 29 (Sat.) and 30 (Sun.), 2023.
We are pleased to announce details of the contents of the event, including booths where visitors can experience a new metaverse at the main venue, Bellesalle Akihabara, details of exhibitors' booths, and collaboration projects with stores in Akihabara.
Virtual Market 2023 Real in Akiba official website: https://event.vket.com/2023Summer/real/
Bellesalle Akihabara 1F Area
· VR Shot BAR "~Seaside~"
The "VR SHOT BAR" will open, offering a new metaverse experience linked to the senses of sight and smell! The images of the drinks and food served at the shot bar in the virtual space projected on a large monitor are projected three-dimensionally with the naked eye using Sony's ELF-SR2 spatial reproduction display. You can also get a simulated experience served in front of you according to your wishes.
The "smell" that accompanies drinks and food* such as strawberry sundaes, vodka with lime, and pancakes served from the VR shot bar will be presented in conjunction with the images using Sony's proprietary smell control technology. Visitors can enjoy a new metaverse experience.
*The drinks and food served will be displayed as 3D models. Actual food and beverages will not be served.
Furthermore, next to the Shot Bar, there is a beach area where visitors can enjoy a game experience that links the real and the Metaverse, where they can enjoy a sand castle siege with participants from the virtual side. Enemy avatars are projected on large monitors in the virtual space, and they aim at you with water guns. Participants on the real side also aim at the enemy with a controller. When the virtual side is hit by an attack from the real side, the virtual side will feel the cold sensation of being hit by an enemy.
· Cross Greeting ROOM
In this corner, visitors can experience a new sensation of watermelon splitting game using "MetaQuestPro" sold by Meta and Sony's mobile motion capture "mocopi".
Utilizing the MR function of "MetaQuestPro," participants can see both the real space and their avatars in metaverse space, as if their avatars appeared in the real space. Participants are challenged to play a watermelon splitting game in which they use gestures to guide their avatar to the position of a watermelon balloon placed in the real space. The avatar must swing the stick down at the right position to break the watermelon balloon in the real world!
· AVATAR MEETS
This is a booth corner where visitors can stand in front of a virtual space projected on a large screen with a special marker attached and be projected on the monitor as an avatar themselves, allowing avatars to communicate with each other in real and virtual spaces without wearing a head-mounted display. A maximum of six people can participate at the same time, allowing visitors to experience easy metaverse communication.
· Company Area
❏Pilot Corporation
At the Pilot Corporation booth, which is designed to look like a summery swimming pool, visitors can wear a head-mounted display and experience a booth at the Pilot's VR venue.
In addition, on July 29 (Sun.) from 12:30 to 13:30, "Shooting with a pen boat — Pilot Corporation Special Stage" by comedian "Choshinjuku" and voice actor "Yuki Kuwahara" will be held on the B1F Special Stage! Free entrance lottery will be held on the day of the event, and the event will be broadcast live at the Metaverse venue accessible via web browser, so please enjoy it as well.
❏Canon Marketing Japan Inc.
At the Canon Marketing Japan booth, you can enjoy the following three types of contents.
1) Shooting experience using EOS R5 camera and RF5.2mm F2.8 L DUAL FISHEYE
2) Experience VR movies shot with the DUAL FISHEYE
3) Experience the Canon Marketing Japan booth at the virtual market in the Metaverse using VR equipment.
In addition, there will be two types of photo spots in the booth where you can enjoy taking commemorative photos with original wall art, so please enjoy them as well.
❏Japan Racing Association (JRA)
At the JRA booth, visitors can actually experience the "Virtual Nakayama Racecourse" wearing a head-mounted display. In addition, a "moving horse robot that is elaborately made to look just like the real thing" will appear in the booth! Please come and take a commemorative photo with it.
In addition, on July 30 (Sun.) from 3:20 p.m. to 4:30 p.m. on the B1F Special Stage, comedian "Time Machine #3," VTuber "Omega Sisters," voice actors "Lynn" and "Hitomi Ueda" will be present to talk about horse racing and experience the virtual Nakayama Race Track. The event will be held on the day of the event with free entrance lotteries, and will also be broadcast live at the metaverse site, which can be accessed via web browser.
❏Kyushu Railway Company
At the JR Kyushu booth, you can experience "Virtual Hakata Station" wearing a head-mounted display. In addition, a panel of the D&S train and a panel of Momo Hagata, the official VTuber of JR Hakata City, will appear in the booth! A face-framed panel of Vket-chan No. 1 is located next to the Momo Hagata panel. Please come and take a commemorative photo as Vket-chan No. 1.
❏Sony Corporation
The booth will feature a smell experience using Tensor Valve™ technology, which easily controls olfactors (elements of smell). There will be more than 30 smells to choose from! Try your hand at smelling "rose," "chocolate," "green bell pepper," "flint," and more!
❏VR HIKKY
By connecting the popular AI chatbot "ChatGPT", voice synthesized AI, and character summoning device "Gatebox", an AI character that can talk with your voice is born! You can talk directly with Vket, the official character of the Virtual Market. Please come and have a conversation with Vket.
In addition, HIKKY's metaverse service "My Vket" and metaverse development engine "Vket Cloud" will be introduced, and there will be a free gacha-gacha (toy machine) with original goods featuring illustrations by manga artist Bukubu Okawa.
❏TV Asahi Corporation
The official TV Asahi metaverse idol "Metashippu" will be at the booth. This booth will be one of the points to get an AR stamp in the "AR Stamp Rally" to be held at the event. After getting an AR stamp at this booth, visitors can go to the TV Asahi Roppongi Hills SUMMER STATION, which is being held at the same time, to visit the metaverse products exhibition area (https://www.tv-asahi.co.jp/summerstation/area/bussan/ ) and get an AR stamp for use at the SUMMER STATION. There will also be a campaign to receive a 500 yen off coupon that can be used at the SUMMER STATION venue.
*The dedicated application "ARTANA" is required to participate in the AR Stamp Rally.
❏Yaizu City
At the booth of Yaizu City, Shizuoka Prefecture, you can buy Yaizu City's specialties such as canned tuna, experience Yaizu City's VR booth, and conduct a present campaign for Yaizu City's specialties that can be won by lottery by registering as a friend on LINE. Food samples of Yaizu City's hometown tax returns will also be on display.
In addition, on July 30 (Sun.) from 10:15 to 11:30, a "Real Tuna Demolition Show" will be held on the B1F Special Stage with Yaizu Goodwill Ambassador and SKE48 member "Shiori Aoki" as a guest! You can eat real tuna at the event! Free entrance lottery will be held on the day of the event, and the event will also be broadcast live at the metaverse venue accessible from your web browser.
❏Tokyo Marui
The Tokyo Marui booth will feature real-life displays of airsoft guns sold by the company, including the AKX and MP5SD6, which are also on display in the VR booth. In addition, there will be a hands-on experience corner where visitors can hold some of the products in their hands and check them out. Please experience the charm and fun of airsoft guns in real life.
❏TCL RayNeo
TCL RayNeo's booth will feature a hands-on corner where visitors can experience the appeal of the company's smart glasses, TCL NXTWEAR S, and a photo booth. Visitors can experience the latest smart glasses technology. Also on display will be TCL RayNeo X2, the industry's first AR glasses with binocular full-color display, which made its debut at CES2023. Visitors can actually see and experience the latest AR technology.
❏Toyo Construction
In the Toyo Construction booth, visitors can experience Toyo Construction's Web-based metaverse space built with HIKKY's metaverse development engine -- Vket Cloud, and see a small wave-making experimental device. Visitors can also board the AUGUST EXPLORER, a self-propelled multi-purpose vessel. Visitors to this booth will be able to experience a part of marine construction work that is not usually so familiar to them.
Bellesalle Akihabara B1F Area
· Special Stage
Details of the stage events: https://event.vket.com/2023Summer/real/stage
Metaverse live streaming venue URL: https://space.vket.com/realvket
· Para-real Creator Area
Twenty next-generation creators active in both the real and virtual worlds will be exhibiting at booths! The booths will feature a wide variety of genres, from cutting-edge technology that straddles real and virtual worlds to music and illustrations, and will be open for sales and hands-on experience. Please come and experience an unprecedented space.
*The number of exhibiting circles will change on the 29th (Sat.) and 30th (Sun.), with a total of 20 circles participating.
· Virtual Community Area
The virtual communities that have been together since Vket's inception, as well as those that cover a wide range of topics from fashion, food and beverage, to radio gymnastics, are gathered together here! Find a community that interests you and use it as an opportunity to enjoy your daily virtual life even more!
Various stage events featuring popular comedians, voice actors and VTubers will be held! In addition to live viewing on the day of the event, the event will also be broadcast live in the metaverse space accessible from smartphones and PCs.
Initiatives with Akihabara town and stores
· "Hybrid customer service" between the metaverse and the real world was implemented at Bic Camera Akihabara store!
A "Hybrid Customer Service" that combines the real and the metaverse will be held at the real Bic Camera Akihabara store and the Bic Camera Para-real Akihabara store located on the Para-real Akihabara, one of the corporate exhibition sites of the Virtual Market!
A special corner will be set up in the real Bic Camera Akihabara store, with a monitor showing the metaverse store, and Bic Camera staff will seamlessly move back and forth between the real store and the metaverse to serve customers at the same time.
· Tour the streets of Akihabara and get a present! "AR Stamp Rally"
Starting from the main venue, Bellesalle Akihabara, the AR Stamp Rally will be held at Bic Camera Akihabara, Don Quijote Akihabara, TSUKUMO eX, and HUB Akihabara! Scan the QR code on the "ARTANA Card" available at the main venue at each location to get a digital stamp. If you collect all the stamps, you will receive a Vket original design can of "BARK", an original energy drink from Belc supermarket! We hope you will join this AR Stamp Rally.
*The dedicated application "ARTANA" is required to participate in the AR Stamp Rally.
· Vket Real's ad truck runs in the streets of Akihabara!!
Ad trucks promoting the Virtual Market 2023 Real in Akiba will be driving through the streets of Akihabara for a week from July 24 to 30! In addition, an original song for the Virtual Market will be created just for this promotion! The ad truck will be driving through the streets of Akihabara while playing the original Vket song sung by Aozora Tokui, a popular voice actor who is also active in the VR world.
If you find this ad truck and take a photo or video of it and show it at the event counter in Bellesalle Akihabara on the day of the event, you will receive sweets as a present. Please find the ad truck and take a photo or video of it!
"Virtual Market 2023 Real in Akiba" is an event that connects the metaverse and the real world, allowing visitors to enjoy and experience the latest XR technology throughout the city of Akihabara. We look forward to seeing you there.
Virtual Market 2023 Real in Akiba Overview
Name | Virtual Market 2023 Real in Akiba |
Period | Saturday, July 29 - Sunday, July 30, 2023 |
Opening Hours | 10:00〜19:00 |
Venue | Bellesalle Akihabara (3-12-8 Sotokanda, Chiyoda-ku, Tokyo)Other collaborative contents will also be held at Akihabara station and stores in town |
Entrance Fee | Free of charge |
Official website | https://event.vket.com/2023Summer/real/ |
Official Twitter | https://twitter.com/VketRealThe official Twitter feed will provide up-to-date information on the event. Please follow us. |
About Virtual Market (also known as Vket)
The world's largest VR event where visitors can buy and sell 3D items such as avatars and real products (clothes, PCs, food and beverages, etc.) at a venue in metaverse. This pioneering event has been held since 2018 and holds the Guinness World Record™* with over 1 million visitors from around the world. In addition to buying and selling products, the event also offers "experiences" unique to metaverse, such as riding rides, receiving customer service, and participating in live music performances at the venue. Visitors can also enjoy voice communication with each other, giving them a realistic feeling as if they were touring the city together in the real world.
The virtual market started as a place to buy and sell 3D data products between individuals, but in recent years, major companies that want to enter the metaverse business have expanded the sale of real products, creating new possibilities for VR commerce.
*Recognized by Guinness World Records™ as having the largest number of booths at a virtual reality market event.
About VR firm HIKKY
-Create a world where the value of creativity is widely recognized-
HIKKY Co., Ltd. is a VR firm that creates an open metaverse where anyone can create and access freely. With notable creators who lead the industry as our members, HIKKY provides VR services such as highly unique Metaverse solutions including Vket Cloud, plan and operate Metaverse events, and provide consulting services that support business entry into the VR/AR field. HIKKY aims to develop the living, economic, and cultural spheres of the virtual world and create a society where all creative people can live more freely and abundantly.
The world’s largest VR event, Virtual Market, hosted by HIKKY has acquired a Guinness World Record™ in 2021. In addition, HIKKY won first place in the marketing category of the “AIXR International VR AWARDS” and the highest award in Japan’s “XR CREATIVE AWARD 2020.”
CEO: Yasushi Funakoshi
Headquarters: 4F, Mitomi Building, 1-20-22 Ebisu, Shibuya-ku, Tokyo 150-0013, Japan
Established: May 1, 2018