~Japanese Government-Level Institutions will Join The World's Largest VR Event! ~
HIKKY (Headquarters: Shibuya-ku, Tokyo; President: Yasushi Funakoshi) will hold the world's largest VR event "Virtual Market 2022 Winter. The event will be held from December 3rd to 18th, 2022. Ministry and other ministries will be exhibiting for the first time at the Virtual Market, and local governments will be exhibiting for the second time. Exhibitors from a variety of industries will enliven the world of Metaverse.
*Virtual Market has been recognized by Guinness World Records™ as the "Most Booths at a Virtual Reality Market Event".
・Ministry of the Environment
The Ministry of the Environment (MOE) will be the first ministry to have a booth at the Virtual Market! The booth in the Susukino area of Para-real Sapporo, will display a "model room of a future home" in which a decarbonized society is realized in the near future.
In order to achieve carbon neutrality in 2050 and greenhouse gas emissions of 46% in 2030, significant reductions in CO2 emissions are required in the areas of lifestyle and living. The MOE has therefore identified an overall vision of people's future lifestyles, including food, clothing, and living, "10 years from now, a new affluent lifestyle that leads to decarbonization," to change citizens' lifestyles and consumers. Under public-private partnerships with local governments, businesses, and organizations, the MOE will develop initiatives to create affluent lifestyles through decarbonization. In addition to stimulating new consumption and behavior, the project will also create demand for decarbonized products and services in Japan and abroad.
At the MOE booth, a model room was set up to resemble a house in the year 2030. Visitors can experience and feel that decarbonization and environmental measures are not something that people have to endure, but by choosing eco-friendly products and services, they can realize a comfortable, affordable, more convenient, and personalized affluent lifestyle. Visitors can experience and feel that decarbonization can also be compatible.
・Izumisano City
Izumisano City, one of Japan's top hometown tax collectors with a total of over 100 billion yen in tax payments, will participate in the Virtual Market for the second time! There will be a booth in the "Susukino Area" of Para-real Sapporo, one of the venues for corporate exhibitors, to promote "Izumisano, the meat of Izumisano".
The booth aims to encourage everyone who interacts with the meat to come to Izumisano someday and experience the attractiveness of the meat, local products, and tourist resources. PR for "Hometown Tax Payment" will also be conducted. , The tough “Inunakin”, the city's official character, will have the alter ego “Yurunakin” and welcome visitors as a 3D avatar "Issho Kenmei"(wholeheartedly, but also the same pronunciation as dog barking for life in Japanese). The bull symbolizing the "Izumisano of Meat" in the center of the booth is a rodeo machine, and visitors can ride on the bull and experience the rodeo. In addition, the 3D models of "meat", "rice", and "Senshu towel", which are popular as Izumisano's hometown tax returns, as well as "Yona Yona Ale", which is an original "Osaka Brewery Design Can" manufactured in limited quantities for Izumisano City hometown tax returns, are also available for visitors to experience. Visitors can now experience the returned goods in 3D, which they used to see only on a flat surface. When you touch the digital catalog in the booth, the Hometown Tax Payment website "Sasadogi" operated by Izumisano City will be displayed on your PC screen, allowing you to make a donation on the spot. In addition, there will also be a booth exhibited at the web browser site, which can also be accessed from a smartphone as well. You can check the display of hometown tax returns at the web browser venue, select an avatar of "Yurunakin" and make your way around the venue.
・Yaizu City
This will be Yaizu City's second time participating in the Virtual Market. In the "Susukino area" of "Para-real Sapporo," a booth will be set up to introduce the city's hometown tax returns, which are the 11th most popular* in Japan, and to showcase the city's PR videos and other attractions of Yaizu. Visitors can enjoy the "Virtual Tuna Demolition Show," which was very popular last time, "Virtual Tuna Ippon Fishing" will be added this time where they can catch tuna from a boat. This is a unique experience in the Metaverse with an even more realistic feel! In addition, six of Yaizu City's popular local products such as "Negitoro" (negitoro), "Katsuo no Tataki" (dried bonito), and "Nama Shirasu" (fresh shirasu), which are goods as tax returns, will be displayed in a 3D model. Visitors can directly access the Hometown Tax donation site from the digital poster in the booth and make a donation on the spot.
In addition, a video explaining how to pay Hometown Tax and a "simple simulator" that allows visitors to easily determine the maximum amount of their own Furusato tax donation are also available. The booth is designed to help visitors rush to Hometown Tax as the application deadline approaches in December.
*Source: Ministry of Internal Affairs and Communications, "Results of Survey on Hometown Tax Payment (conducted in FY2022)" (reference): 20 organizations that received the largest amount of tax payment in FY2021
List of Exhibitors, IPs, and Artists
*In no particular order, companies announced as of November 25.
Central Japan Railway Company / Sony Corporation / Disney Plus "Gannibal" / YAMAHA CORPORATION / Rakuten Life Insurance Company / Sumitomo Mitsui Financial Group, Inc. / Mitsui Fudosan Co., Ltd. / Mitsui Sumitomo Insurance Company, Limited / Mitsubishi UFJ Morgan Stanley Securities Co., Ltd. / ACOM CO., LTD. / Lenovo / Beams / Daimaru Matsuzakaya Department Stores Co., Ltd. / Belc CO., LTD. / Mary Quant Cosmetics Ltd. / Ichibanboshi Co., Ltd. / ALPINE ELECTRONICS MARKETING, INC. / TV Asahi Corporation / TV ASAHI MUSIC CO.,LTD. / TV Asahi National Broadcasting “musicru TV” / Iwamotocho Geinosha Co., Ltd. / Universal Entertainment Corporation / ROHTO Pharmaceutical Co., Ltd. / Takashimaya Company, Limitid / Ministry of the Environment / Izumisano City, Osaka Prefecture / Yaizu City, Shizuoka Prefecture / Cybozu Inc. / Tradeworks Co., Ltd. / CONNECTED COMMERCE,INC. / Toppan Inc. / Kana Pro Market / JVCKENWOOD Corporation / Gamer Supps® / Tokyo Marui Co., Ltd. / Kyowa Kikoh Co.,Ltd. / Polygonal Mind / SO.ON project LaV Tokyo School of Music & Dance / Furyu Corp. / Kowa Company, Limited / IPA Information-technology Promotion Agency, Japan (IPA) / Robot Consulting Co., Ltd. / TOEI COMPANY, LTD. / Maruichi Co., Ltd. Okada Shoten / Digi-co / RedefineArts / Suguru Co., Ltd. / Arc System Works Co., Ltd. / NieR:Automata / Nippon Ichi Software Inc. / SEGA CORPORATION / Sonic Frontier / akagaminotomo / mikai inc. / Coamix Inc. / Crayon Shin-chan / Chihiro Design / Yashiro Azuki / Seikima II / Wasyagana TV / Clyclo LLC / HP Japan Inc. / Nippon Yusen Kabushiki Kaisha / Japan Nreal Ltd. / Oasis 21 / Chubu Electric Power MIRAI TOWER / MEITETSU Department Store Co., Ltd. / Junior Chamber International Nagoya / Sapporo Clock Tower / Kirin Holdings Company, Limited / Sapporo TV Tower / Sapporo Snow Festival Executive Committee / Hokkaido Broadcasting Co., Ltd. / MOKURI project / Tokyo Midtown Hibiya BASE Q
Virtual Market 2022 Winter Overview
Name: Virtual Market 2022 Winter
Organizer: HIKKY
Dates: December 3rd (Sat) - 18th (Sun), 2022 (16 days in total)
Theme: NEXT Journey
Exhibit venues: Para-real Paris / Para-real Nagoya / Para-real Sapporo
Official Website: https://winter2022.vket.com/
Official SNS: Twitter→https://twitter.com/Virtual_Market_
Instagram→https://www.instagram.com/vket_official/
How to visit: You can visit the special world in VRChat from VR devices and gaming PCs.
Browser-based venues that can be entered by simply clicking on the URL from smartphones or other devices will also be available.
https://winter2022.vketcloud.com/ (*The page on the left will open from December 3rd)
Some of the venues can also be accessed through Meta Quest.
Preliminary Media Presentation for Virtual Market 2022 Winter
There will be an advance announcement and interview session of “Virtual Market 2022 Winter” for the media. You can experience Virtual Market by using VR equipment and interviews could also be held in VR. All kinds of media and influencers are welcome to join in the event.
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Date and time: Tuesday, November 29th, 2022 (11:30 a.m. registration, 12:00 - 1:30 p.m. scheduled, JST)
Location: Near Hibiya Station
How to register: Please fill out the form below.
Please fill out the form below with the required information. (Japanese)
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