The company received a lot of media coverage by enabling visitors to test drive their cars and experience customer service both in a virtual reality.
Customer service from Audi's staff in VR
The Virtual Market is the world's largest VR event held in the Metaverse, where visitors can freely see, purchase, or even try on 3D avatars and 3D models that are displayed at the venue. More than one million people from all over the world join this event.
A representative from Audi Japan commented, "Vket has a large number of visitors not only from Japan but also from overseas, so it had a great effect in boosting our brand recognition. It also motivated people to come to our real-life stores.” He also expressed his hopes that VR events will lead to new ways of sales.
"What the Metaverse can offer is truly an ‘experience.’ It’s wonderful that one can experience so much without actually going to a store or a facility with cars," said Funakoshi, HIKKY’s CEO. “No matter how much information there is from the media, you never know who or where it reaches. On the other hand, the Metaverse can offer a new experience to those who are already interested in cars, and an opportunity to appreciate cars for those who were not interested in them.”
The two companies' efforts have garnered a great deal of attention both domestically and internationally.
About VR firm HIKKY
-Create a world where the value of creativity is widely recognized-
HIKKY Co., Ltd. is a VR firm that creates an open metaverse where anyone can create and access freely. With notable creators who lead the industry as our members, HIKKY provides VR services such as highly unique Metaverse solutions "Vket Cloud", plan and operate Metaverse events, and provide consulting services that support business entry into the VR/AR field. HIKKY aims to develop the living, economic, and cultural spheres of the virtual world and create a society where all creative people can live more freely and abundantly.
The world's largest VR event "Virtual Market" hosted by HIKKY has acquired a Guinness World Record™ in 2021. In addition, HIKKY won first place in the marketing category of the "AIXR International VR AWARDS" and the highest award in Japan's "XR CREATIVE AWARD 2020".
CEO: Yasushi Funakoshi
Headquarters: 4F, Mitomi Building, 1-20-22 Ebisu, Shibuya-ku, Tokyo 150-0013, Japan
Established: May 1, 2018
Please contact our PR team: pr@vrhikky.com
